In May 2025, the paper Recommending What to Search: Sales Volume and Consumption Diversity Effects of a Query Recommender System was published in Marketing Science, co-authored by Prof. Li Xianneng (corresponding author, SEM DUT) and doctoral student Zheng Shuang (first author, SEM DUT), in collaboration with Siliang (Jack) Tong (Nanyang Technological University, Singapore), Hyeokkoo Eric Kwon (Nanyang Technological University, Singapore) and Gordon Burtch (Boston University, USA). Marketing Science is a top-tier journal in the marketing field. Established in 1982 and published by INFORMS, it is recognized as one of the UTD24 and FT50 premier journals, wielding extensive influence and acclaim in academia.