Dalian University of Technology Press recently published The Unwavering Commitment — Yu Kaicheng, the Pioneer of Management Case Teaching in China, co-authored by Wang Shujuan (Researcher) and Dong Dahai (Professor) from School of Economics and Management. This 180,000-word volume combines academic rigor with creative storytelling, offering:

l Selected writings and teaching cases by Professor Yu Kaicheng, innovatively presented through text-comic hybrid formats;

l Personal reflections from family, colleagues, students, and collaborators, highlighting his enduring influence;

l Comprehensive appendices documenting Yu’s career milestones, publications, academic roles, and accolades.

The book’s case studies stand out for their practical focus and accessibility:

l Enterprise-centric narratives: Grounded in real-world business operations and employee experiences ;

l Clear thematic framing: Cases emphasize actionable insights with targeted, easy-to-grasp content;

l Visual engagement: The fusion of text and comic strips enhances readability while preserving academic depth.